About SFMR
The Society for Food Marketing and Retailing (SFMR) is an international academic society dedicated to advancing rigorous, relevant, and impactful research across the food and beverage sector.
SFMR brings together scholars, students, industry professionals, and other stakeholders to exchange ideas, develop research collaborations, and generate insights on evolving issues in marketing, retailing, consumer behavior, branding, technology, sustainability, and policy.
Our mission is to build a global scholarly and industry community that advances and disseminates high-quality research, provides meaningful platforms for presentation and publication, and strengthens collaboration between academia and practice.
Our Mission
SFMR is committed to
-
Building a global scholarly and industry community that connects researchers, students, and professionals across regions and disciplines
-
Advancing and disseminating rigorous research addressing important and emerging issues in food marketing and retailing
-
Providing platforms for presenting, evaluating, and publishing high-quality research
-
Strengthening collaboration between academia and industry through dialogue, partnerships, and knowledge exchange
-
Supporting the next generation of scholars through mentoring, professional development, and opportunities for research collaboration
A Global Community for Food Marketing & Retailing Research
SFMR embraces a broad and interdisciplinary view of food marketing and retailing. Research may use the food and beverage sector as a research context, marketplace, industry setting, or source of broader managerial, societal, and policy insights, drawing on perspectives from marketing, consumer behavior, advertising, strategy, retailing, supply chain, technology, hospitality, agribusiness, and related disciplines.
Through its annual global conference, publication partnerships, industry collaborations, and professional development initiatives, SFMR aims to foster an inclusive international community and become a leading platform for scholarship shaping the future of food marketing and retailing.